October 07, 2008
LINTHICUM, Md., Oct. 7 -- Ciena Corp., the network specialist, today announced new feature-rich Carrier Ethernet service delivery switches and other enhancements to its Carrier Ethernet Service Delivery Portfolio, a key part of Ciena’s vision for transforming networks into programmable service-delivery engines. The new additions enhance the portfolio’s ability to combine low-touch devices and intelligent software to simplify and scale Carrier Ethernet service delivery by automating and accelerating service creation and activation in access and metro networks.
According to Ovum-RHK, the global Carrier Ethernet business services market is expected to reach $31 billion by 2012 fueled by demand for high-capacity Layer 2 Virtual Private Networks, video, business continuity and disaster recovery, cloud computing and other diverse applications. To succeed in these markets, as well as in enabling metro transport services for mobile backhaul and wholesale applications, Ethernet services need to overcome the issues associated with legacy business and transport services, including the inability to scale bandwidth as customers’ needs change, the high cost-per-bit of traffic and the significant amount of time it takes between a customer placing an order and the service provider turning up their service.
Ciena’s Carrier Ethernet Service Delivery Portfolio addresses these issues by delivering the most comprehensive solution to capitalize on this market -- a range of programmable, carrier-class devices that use a common service-aware operating system and unified Ethernet services management software. The resulting service-driven network can provide a diverse Carrier Ethernet service mix to multiple customers from a range of locations -- indoor, outdoor, environmentally controlled or not -- and reduce installation time by up to 75 percent through automated service creation, provisioning and activation.
“To continue growing their Ethernet services business, service providers need to expand the addressable market by taking the time, cost and complexity out of service delivery by turning it into an almost ‘plug and play’ experience,” said Stan Hubbard, senior analyst at Heavy Reading. “Ciena’s Carrier Ethernet portfolio addresses this challenge throughout the full service lifecycle -- intelligently automating service creation, activation, management and upgrades to deliver Ethernet business and transport services at a lower cost per bit with low-touch operations and the flexibility to adapt to dynamic customer requirements in the future.”
Ciena’s Carrier Ethernet Service Delivery Portfolio -- deployed by dozens of service providers worldwide -- combines the low cost and high capacity of Ethernet with the reliability, management and service quality usually associated with SONET/SDH networks. Key additions to the portfolio include:
The full value of these new portfolio enhancements is realized through Ciena’s Ethernet Services Manager, which leverages the Carrier Ethernet management plane features of the service-aware operating system to enable automated service activation, creation and administration across Ciena’s Carrier Ethernet service switches.
“Our leadership in intelligent software and optical control plane technology has given us expertise in how to leverage network automation to take cost out of the network, improve reliability and accelerate service delivery -- and we are bringing that same leadership to Ethernet business and transport services with our advanced Ethernet switching, control plane and management technology,” said Steve Alexander, chief technology officer at Ciena. “Our intelligent, software-driven automation minimizes the complexity and challenges of new Carrier Ethernet service delivery resulting in faster rollouts, fewer mistakes, and less service downtime, which lowers overall costs and empowers service providers to be truly agile in responding to customers’ initial and on-going service needs.”
Ciena specializes in the transition to service-driven networks. It provides flexible platforms, intelligent software and professional services to help our customers use their networks to fundamentally change the way they compete. With a growing global presence, Ciena leverages its heritage of practical innovation to deliver maximum performance and economic value in communications networks worldwide. It routinely posts recent news, financial results and other important announcements and information about Ciena on its Web site at www.ciena.com.
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